Field Notes
Thinking out
loud.
No-fluff perspectives on web, marketing, and AI for growing businesses.
Web Design & Dev AI & Automation Marketing Ops
01
Web Design & Dev · 2025-03-12 · 6 min read
Why Your Website Is Costing You Customers (And How To Tell)
Most business owners assume a slow or outdated website is a cosmetic problem. It's not — it's a revenue problem. Here's how to diagnose it and what to do about it.
02
AI & Automation · 2025-02-18 · 8 min read
AI Automation for Real Businesses: What Actually Works
Cut through the hype. Here's a practical breakdown of where AI automation delivers real ROI for $1M–$10M businesses — and where it's mostly noise.
03
Marketing Ops · 2025-01-28 · 7 min read
Marketing Ops 101: The Stack That Scales Past $5M
Most growing businesses have a marketing tech stack that evolved by accident. Here's what the right stack looks like — and the signs that yours is costing you more than it's delivering.
